The success of Vattenfall’s monthly newsletter THE EDIT continues! Recently, the publication was awarded the prize for best E-newsletter at the international Content Marketing Award.
Since the start in early 2023, Vattenfall’s newsletter THE EDIT has been a great success with a constantly growing number of monthly readers who are eager to learn more about the journey to fossil freedom, the challenges, and the innovations and solutions that make the way forward possible.
At the beginning of August, the newsletter was recognised at the prestigious Content Marketing Awards in New York. At the ceremony the newsletter won the gold medal in the category Best E-newsletter against finalists such as Paramount and Bill & Melinda Gates Foundation.
“We are extremely proud of this recognition of our work,” says Vattenfall’s Project Leader Cornelia Wagner. “People are not satisfied with only reading about the devastating effects of the climate crisis. They also want to know what is done to curb it, and many realise that we at Vattenfall have knowledge and solutions to share - and the Newsletter format has proven a great way of doing this.”
THE EDIT is an international newsletter from Vattenfall, distributed by e-mail and LinkedIn since March 2023. The concept houses high-quality, entertaining and carefully curated content, packaged in a modern and distinctive form. In the newsletter, readers can follow the steps taken in the transition to a fossil-free society.
THE EDIT is produced with highly valued help from Make Your Mark agency in Stockholm.
Find out what makes THE EDIT so special: Sign up for an e-mail subscription or subscribe via LinkedIn
The annual competition Content Marketing Awards, CMA is held by the Content Marketing Institute in New York.
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